Name
Amici di Brera

Year
2024

Client
Amici di Brera

Category
Identity 

Associazione Amici di Brera renews its image to acquire its own identity within the Brera context. The new logo captures the association's desire for openness and connection through the colon mark, which creates a visual reminder of Brera's letter “B” negative spaces.

The palette is inspired by the recurring colors of Pinacoteca and the surrounding of Brera. In the identity, the logo interacts with spaces and works of art in multiple ways, becoming a window into the world of Brera's art and realities.

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